Digital Marketing Resources

Looking for digital marketing resources to help you market your health & fitness related content? There are amazing tools that can save you several hours of work per week, automate important marketing and communication activities, and save you thousands of dollars on expensive freelancers.

The key is understanding the reason WHY you’re going to use what you pick. The other huge factor: No matter how fancy the toy, you still have to plan!

I’m committed to making sure you don’t over commit before you’re ready. That said, I recommend giving at least 6 months to 1 year and adding small meaningful action steps regularly (even daily) before you decide it’s not serving you.

Are these good digital marketing resources for health and & fitness related businesses?

I use these products or I have tested them! I will always go first. I am always learning what’s new and needed in digital marketing. I experiment with what works and what doesn’t and then report back to you what you need (and when you need it) to create a profitable health and fitness related business you absolutely love.

These links may result in a commission (i.e. the tool pays me); however, no resource incurs a higher rate for this. In fact, some offer special rates for my students and clients.

Social Media Scheduling & Metrics
Tailwind Visual Marketing Suite

The Smartest Way to Schedule on Pinterest & InstagramNow with Automatic Posting!

  • Save Time: Bulk image upload, drag-and-drop calendar, multi-board pinning, hashtag lists and many more shortcuts built with your busy schedule in mind.
  • Maximize your Reach: Automatically optimize your Pinterest and Instagram schedules based on when your audience is most engaged.
  • Measure Success: Deep analytics and insights so you can see what’s working and what’s not.
  • Schedule like a Pro: Our Browser Extension lets you easily create multiple posts from any site with one click – even repins on Pinterest and regrams on Instagram!
  • Be More Informed: Reach more of the right people by having the best Instagram hashtags automatically suggested to you by our Hashtag Finder.
  • Be More Efficient: Post all of your visual marketing content to Instagram and Pinterest from one tool with a single workflow.
  • Affordable for Small Businesses, Extensible for the Enterprise
Contest to increase reach
gleam Designed For Lead Generation & Growth
All Gleam features are designed to reduce the amount of time it takes you to execute ideas.

Whether you want to run a #hashtag campaign, display user generated content on your site or show off beautiful imagery from your community, Galleries from Gleam is the perfect solution for your business.

Social Galleries are a fantastic way to show off engagement with your community. You can feed them with photos from #hashtags, Facebook posts or you can also link a gallery to another existing Competition or Reward.

  • Run a photo contest
  • Show off user submitted photos from specific #hashtags
  • Embed Galleries on your Facebook page
  • Allow users to vote on items in the gallery

Craft Your Perfect Campaign
Want to see what the widget is capable of? Here’s some sample campaigns ☺
Run Beautiful Photo & Video Contests

Accept media into your campaigns from any device and show it off in a beautiful responsive Gallery.

For All Internet Users!


Leadpages generates leads and sales for your business on the web, in emails, via text messaging, and on social media. Meet the powerful tools that make it possible.

It’s easy to use! And if you don’t yet have a website, or you want to supplement what you have with landing pages and opt-in forms, this is an outstanding product.

It integrates with many tech services. Plus, if you’re starting out, you can just get a notification so you or a member of your team can handle the request manually. Love Leadpages



Dropbox helps you get and stay organized!

500 million people around the world use Dropbox to work the way they want, on any device, wherever they go.

When people put their files in Dropbox, they can trust they’re secure and their data is their own.

Recommended: Individual Plus Plan. You likely don’t need more than that.


Google Drive

Google Drive allows you to store any file: Photos, stories, designs, drawings, recordings, videos – anything.

Your files in Drive can be reached from any smartphone, tablet, or computer. So wherever you go, your files follow.

You can quickly invite others to view, download, and collaborate on all the files you want–no email attachment needed.

Start with the free plan – that’s right FREE! Coming soon to Balloon Biz In A Box: Google Drive Class!



Typeform is a beautiful way to interact and converse with the humans in your audience.



Planoly empowers its users to tell their story visually.

You can plan and schedule your Instagram content, as well as analyze its performance, reply to and manage comments, and incorporate a team, which is tough to do with Instagram.


Biz In A Box Websites

Biz in a Box Websites

Get your domain and website hosting in one spot. We are a Godaddy seller! That means you’re delivered the best service from people who care about your success.

Get your domain, SSL certificate and get webhosting with Cpanel, either Deluxe or Ultimate.

The install WordPress.



The theme we highly recommend is Jupiter by Artbees. It has the most advanced layout builder.

The most important thing in your website are being built with minimum time and unprecedented ease of use. Jupiter WordPress website builder offers a completely visual page builder that helps you build your page with 100+ elements.

CRM & Email


Save 28 hours per month

Tie it all together

Too many tools can create chaos. Tap the full power of Infusionsoft by using APIs to connect all your technology to one impressive platform. A time-saver, for sure.

Increase customer satisfaction by 25%

All your contacts, all in one place

Organize customer relationships like a boss. Our advanced tracking software collects detailed customer data and allows you to follow up with a personalized touch.

Increase customer retention by 24%

Maximize engagement. Minimize workload.

Automating lead capture and follow-up triggers timely personalized communications based on email sends, opens, clicks, etc. To boot, our software lets you get all analytical with sales and marketing reports that tell you exactly what’s working, what’s not, and your return on investment.



ConvertKit email automation tools help bloggers:

  • Create powerful, automated funnels
  • Set up the rules then let the app do the work for you
  • Customize a subscriber’s path based on their actions
  • Always know what’s next for your subscriber
  • Send targeted content to the right people at the right time
  • Easily segment your audience based on their customer journey
Additional For Infusionsoft Users


PlusThis Includes These Top Five Add-ons
And 50+ More…and Counting

Almost-Free Mobile Marketing
All the bells and whistles of mobile marketing, including text to opt-in and conditional SMS without the middle-man.

Facebook Retargeting and Syncing
Retarget Facebook ads and sync your Facebook Custom Audiences as they progress in your funnels.

Video Triggers and Tagging
Know who watched your videos and tag them based on how long they watch. Useful for creating follow-up based on your contact’s participation level.

GoToWebinar Pro Integration
Tired of uploading and importing lists back and forth from GoToWebinar and your CRM software? Let PlusThis handle your webinar registration/follow-up.

Expiring Offers and Content
Explode conversion rates through expiring offers & content, countdown timers, scarcity triggers, and more.



Memberium is a WordPress membership plugin that connects Infusionsoft to WordPress, creating a robust management environment.

Advanced Infusionsoft/WordPress Integration

Easily set up an Infusionsoft / WordPress membership site, and be able to use Infusionsoft’s advanced features in WordPress (tags, action sets, triggers, campaign builder, affiliates, etc).

Easy to Use

Memberium lets you easily use all of the automated features available in Infusionsoft to manage and control access to content on your WordPress site. Easily run your own automated membership site with Memberium.

Unlimited Membership Levels and Users

Be able to create an unlimited number of free, paid or trial membership levels with an unlimited amount of users. Be able to setup an unlimited number of membership sites, on an unlimited number of subdomains under your registered domain name.

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